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MPO #PayingMilkForward

MPO #PayingMilkForward

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As we all know, the world is facing an unprecedented pandemic with the rapid spread of COVID-19.

South Africa has had the advantage of seeing what can happen if the virus is not properly contained. We cannot ignore the fact that we live in one of the world's most unequal countries. How will those unable to stockpile be able to feed their families in the coming weeks and months? How will informal workers purchase groceries when social distancing impacts their income? How will the elderly in townships, one of the most vulnerable groups to infection, be protected?
As President Cyril Ramaphosa said when he addressed the nation, "Those who have resources, those who are healthy, need to assist those who are in need and who are vulnerable." That is exactly what the dairy farmers in South Africa pledge to do.

The Milk Producers’ Organisation of South Africa (MPO) was approached by dairy farmers throughout our country, expressing that they wish to contribute towards the government’s endeavours to fight or mitigate the effects of the COVID-19 pandemic by donating up to 1% of their daily milk production to feed our most vulnerable and needy members of society.

The country’s dairy farmers wish to demonstrate the dairy industry’s commitment to building a healthy society through the consumption of a nutritious, affordable, and accessible source of food.

To support our dairy farmers, we have approached some of our dairy processors and they have indicated that they are prepared to process and package the donated milk free of charge in support of the project.


This is an opportunity to join hands and demonstrate the seriousness with which the dairy industry perceives this pandemic and the industry’s commitment to supporting South Africa’s battle against COVID-19. The MPO firmly believes that our industry has one of the best products, namely milk, to support this endeavour. 

We wish to raise funds to support our dairy farmers with transporting their donated milk to the processors that are willing to support the project.

We would also like to raise funds to assist with distributing the milk throughout the country to already existing, reputable, and recognised NPO's that can add the milk to their food parcels to distribute to the vulnerable and needy. We have also identified orphanages and old age homes where we would like to distribute the milk to.

We are raising funds to assist our Farmers Associations with their #PayingFoodForward projects and distribution of food and milk parcels.

Our campaign will ensure that milk and milk products, which are nutrient-rich, contain all the essential amino acids, are rich in protein and is packed with nutrients, will reach communities that are desperate for healthy, nutritious food sources. We believe that this project will provide much-needed relief in the form of milk that is contributed to already existing food parcels through food schemes throughout the country to look after our country’s most vulnerable.


The funds raised will be used to transport the milk from the farmer that donates his milk to the processor, who donates the processing and packaging free of charge.

Then the funds will be used to distribute the milk to the most vulnerable and needy communities throughout the country with the help of already existing NGO's.

The funds will also go to the distribution of milk and milk products to orphanages and old age homes identified throughout the country.

*Funds raised will be paid directly into the relevant institution*

Donations

  • Jul 07, 2020 - R 105.00
  • "Every bit helps" - Ilse Hugo

  • Jun 29, 2020 - R 212.00
  • "

    If you want to find happiness, find a charity to help.

    " - Samantha Glanz

  • Jun 07, 2020 - R 210.00
  • "Proudly South African Dairy! Thank you to every dairy producer making a difference every day!" - Michelle

  • Jun 05, 2020 - R 10 000.00
  • "

    Thank you to our dairy farmers, we support you every step of the way!

    " - MPO KZN

  • May 27, 2020 - R 105.00
  • "Thank you to our dairy farmers for your dedication to support the nation!" - Anonymous

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Statistics

Donations to date

R 10 632.00

Fundraising target

R 1 000 000.00
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Carlien Esterhuizen Community Support Cause

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The Milk Producers Organisation of South Africa (MPO) was approached by dairy farmers throughout our country, expressing that they wish to contribute towards the government’s endeavours to fight or mitigate the effects of the covid-19 pandemic by donating up to 1% of their daily milk production to feed our most vulnerable and needy members of our society.

We wish to raise funds to support our dairy farmers with transporting their donated milk to the processors that are willing to support the project.