Image: Nkosikho Mbele. Credit: Anthony Molyneaux/TimesLIVE With over R200 000 million raised for charitable causes in South Africa, donations-based crowdfunding platform, BackaBuddy, celebrates the 250 000 donors who have uplifted those in need. Re-launched in 2015, BackaBuddy has welcomed over 16 600 individual online fundraising campaigns for medical expenses, tuition fees, sporting tours, community projects and good deeds across the country. Over 3 200 charities are also active […]
Sharing your crowdfunding campaign on Instagram
According to BusinessTech, over 3.8 million South Africans use Instagram. With over 1 Billion users globally, Instagram allows you to reach a wide audience of supporters through sharing beautiful photos, engaging videos and trending hashtags. In this guide, we will discuss the power of sharing your crowdfunding campaign on Instagram and share practical tips you […]
Setting your crowdfunding campaign target
While it’s not impossible to crowdfund large sums of money through crowdfunding, these are often rare occasions that require a lot of time, dedication, a large network of supporters, and the use of social media. In this article, we will guide you through setting your fundraising target and what you should consider when setting your […]
Coming up with your crowdfunding idea
Crowdfunding campaigns centered around a creative concept tend to capture the attention of potential donors and typically raise more funds. In this article, we will show you how to make use of various fundraising opportunities throughout the year and even how to raise funds to support a cause on your birthday! Coming up with a […]
What can YOU do on Mandela Day?
Every year on International Mandela Day (18th of July), we celebrate not only the birth of Tata Madiba but his 67-year commitment to social justice and servant leadership. On this day, we celebrate our rainbow nation and respond to a global call to action to harness our collective power to shape the world around us in a positive way. By volunteering 67 minutes of our […]
How to create a crowdfunding campaign video
For a crowdfunding campaign to succeed in the digital age, campaign creators need to connect with their audience through positive storytelling and visual content. In this guide, we will be discussing how video content can empower your campaign and allow you to raise more funds and awareness for your cause. If you missed our guide on campaign story writing, […]
How to write your crowdfunding campaign story
A key thread in all successful crowdfunding campaigns is a well-written, emotive, and informative story that connects with its audience. Before setting up your campaign, take a look at BackaBuddy’s advice for good story writing. Practical considerations Keep your campaign message short (no longer than 200-500 words)Use Paragraphs and comfortable spacing to separate your ideas.Highlight important information by bolding, underlining, italicizing key phrases or words. Keep your tone friendly and conversational. Don’t forget to do a quick spelling and grammar check. Add additional […]
Getting Started & Finding your network
If you missed our introduction to crowdfunding and still need to create a campaign, please click through to this guide. In this article, we will discuss the first steps in your crowdfunding campaign after you have signed-up. We will guide you through receiving your first donations, how to find your network and touch on the […]
Promoting your crowdfunding campaign on Facebook
With the number of Facebook users in South Africa to reach over 19.8 million by 2023, according to Statista, there is ample opportunity for your crowdfunding campaign to reach a wide network of supporters on the social network. In this guide, we will discuss the power of Facebook Marketing and walk you through some practical […]
Promoting your crowdfunding campaign on WhatsApp
Using instant messaging apps such as Whatsapp, Facebook messenger and WeChat is a great way to launch your crowdfunding campaign to your immediate network, share positive updates, thank donors, and promote your campaign in a creative way. In this guide, we will discuss the power of Whatsapp Marketing and walk you through some practical tips […]